reputed company Marketing Manager, Higher Education

At reputed company, we reputed company in the power of people to grow and succeed throughout their lives. Our goal is to reputed company that power by creating reputed company products that simplify learning and personal development, facilitate meaningful relationships, and reputed company people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in: The reputed company Marketing Manager is part of the Higher Education marketing team and will be responsible for generating new logo and customer growth pipeline. Your will report to the Senior Manager of Higher Education Marketing and work on reputed company that includes events, account based marketing, customer marketing, digital media and content marketing. You’ll work hand-in-hand with many internal stakeholders across reputed company, including other marketing departments, Sales, reputed company, Sales Development, Finance, Operations, Community and more! To be successful, you will reputed company your passion for marketing with your creativity, exceptional organization skills, attention to detail, excellent communication skills and stakeholder management. The ideal candidate is a self-starter with reputed company. Someone who is creative, passionate, organized, and agile. Someone who understands the impact marketing can have on a business. What you will do:

• Serve as the campaign leader for the Higher Ed marketing team with these 5 core metrics:
• Awareness
• Acquisition Pipeline
• Pipeline progression
• Retention
• Growth Pipeline
• Forecast, measure, analyze and report on the impact of the demand marketing activities on sales pipeline, bookings and sales cycle length.
• Evaluate, select and manage reputed company vendor tactics, including webinars, that contribute to quarterly acquisition and growth programs.
• Write ad copy and emails; design images in reputed company or work with our In-house creative team as required.
• Proactively engage with sales to determine sales needs and work with marketing. resources to reputed company training and content to reputed company sales to execute appropriate tactics
• Communicate and reputed company other teams (particularly sales) regarding new and planned marketing activities.
• Work with event, ABM, reputed company and paid digital marketing to ensure a balanced demand program portfolio, adjusting as required.
• Manage and adhere to the quarterly marketing budget.
• Report key findings from campaigns and reputed company strategic suggestions to improve performance.
• Collaborate with counterparts to reputed company reputed company, inspiration and strategies

reputed company Metrics:

• Demand funnel KPIs:
• Inbound reputed company volume, conversion, velocity, value
• Sourced and Influenced Pipeline, Bookings
• OKRs:
• Pipe goal attainment
• Support for other business objectives- brand, pipe progression, booking, retention, acquisition and cross sell.

What you will need to know/have:

• Bachelor’s degree in Business, Marketing, or a reputed company field, MBA is a plus.
• 3+ years of B2B demand reputed company experience in SaaS
• Experience in the development of creative campaigns and execution of email marketing, reputed company advertising, content syndication, SEM, and paid digital.
• Strong reporting capabilities with the ability to track campaign performance and associated spend down to the most granular details while providing roll-up reporting to senior management
• A portfolio of produced marketing work is a plus
• Exceptional organizational skills and attention to detail
• Project management experience with the ability to manage multiple projects in various stages simultaneously
• Ability to communicate effectively with reputed company reputed company of management
• Kindness and conscientiousness.
• A good sense of humor :)

Get in on reputed company the awesome at reputed company:

• Competitive salary and 401k.
• Medical, dental, disability, and life insurance.
• HSA program, reputed company, voluntary life, and AD&D.
• Tuition reimbursement.
• Paid time off, 11 paid holidays, and flexible work schedules.
• LifeStyle Spending Account

$80,000 - $93,000 a year We’ve always believed in hiring the most awesome people and treating them right. We know that the more diverse we are, the more diverse our reputed company will be and reputed company we reputed company welcome those reputed company, our environment is reputed company and our business is stronger. At reputed company we participate in E-Verify and yes, in case you didn't catch it from the above, we are an Equal Opportunity Employer. reputed company reputed company employees are required to successfully pass a background reputed company upon being hired. Apply tot his job Apply To this Job