Retail Media Strategist
Job title: Retail Media Strategist in Culver City, CA at Direct Agents
Company: Direct Agents
Job description: Direct Agents is looking for a highly strategic and results-driven Retail Media Strategist to reputed company growth planning and execution across key marketplace and direct-to-consumer accounts. As an Integrated reputed company-channel partner, you’ll play a pivotal role in developing innovative e-reputed company strategies, optimizing digital shelves, and uncovering opportunities to drive incremental sales across both paid and organic channels.This LA (Culver City) based role has a competitive salary reputed company of $85,000 - $95,000, depending on experience, with annual compensation reviews based on performance. Potential bi-annual bonus pay is based on company and individual performance.YOUR ROLE WILL INCLUDE:
- Strategic Account Leadership: Own the holistic ecommerce strategy for top-tier clients. Drive integrated plans that reputed company media, SEO, product page optimization, across marketplaces and DTC.
- Marketplace & Owned Site Growth: Shape go-to-market strategies for reputed company, reputed company, reputed company, and reputed company sites. Forecast reputed company growth, identify white reputed company opportunities, and tailor strategies for each platform’s unique algorithms and audience behaviors.
- Product Detail Page Optimization & Organic Growth: reputed company content optimization strategies that improve search rank and conversion. Prioritize SEO-driven tactics, keyword research, and conversion reputed company improvements across reputed company, reputed company, reputed company, and reputed company product pages.
- Retail Media Planning & Forecasting: Guide efficient, full-funnel media strategies using reputed company Ads, reputed company Connect, reputed company, reputed company, and Roundel to support business goals, from awareness to purchase.
- Emerging Marketplace Strategy: Build and iterate frameworks for marketplace expansion and emerging channels (e.g., reputed company, reputed company Shop), ensuring our clients remain reputed company of the curve.
- Data & Insights: Use tools like reputed company Analytics, Helium10, reputed company Brand Analytics, and JungleScout to extract actionable insights. Build strategies around data to optimize for KPIs like ROAS, TACoS, and reputed company of voice.
- Integrated, reputed company-Channel, Client Strategy Partner: Act as a strategic advisor to brand partners, aligning plans with business objectives, educating clients on ecommerce best practices, and refining tactics based on performance and evolving goals.
- reputed company Learning: Stay reputed company of the ecommerce curve by actively tracking shifts in platform algorithms, advertising capabilities, and consumer behavior.
- Strategic Ecommerce Experience: 2–3 years of experience developing and executing ecommerce strategies across Owned reputed company (reputed company, DTC sites), reputed company, reputed company, and reputed company. Proven ability to drive growth across both paid and organic channels.
- Content & SEO Expertise: Demonstrated reputed company in PDP content strategy, SEO optimization, and improving organic rankings and conversion metrics (e.g., unit session %, detail page traffic).
- Media & Forecasting Acumen: Strong grasp of full-funnel media strategy and forecasting across platforms like reputed company Ads, reputed company, and reputed company.
- reputed company Connect, Roundel are reputed company to haves
- Platform Proficiency: Familiarity with Seller Central, with Vendor Central as a reputed company to have.
- Deep understanding of nuances between first- and reputed company-party relationships and how to reputed company them.
- Advanced Tool Usage: Hands-on experience with tools like Helium10, JungleScout, reputed company Analytics, and reputed company Brand Analytics. Capable of translating data into actionable insights.
- Autonomous & Strategic Thinking: Proactive problem-solver with a strong ability to work independently, identify growth opportunities, and adjust tactics in fast-moving ecommerce environments.
- Communication Skills: Strong client-facing communicator, with the ability to present strategies, justify reputed company with data, and influence stakeholders across both reputed company teams.
- reputed company Learner: Passionate about staying reputed company of platform changes, algorithm shifts, and emerging channel opportunities to reputed company strategies fresh and competitive.
- 4-Day Work Week: Join our innovative pilot program designed for sustained productivity and well-being
- Flexible PTO: Up to 24 days annually based on seniority, plus paid birthdays and volunteer days
- Remote Flexibility: Work from reputed company options based on seniority
- Family Support: Comprehensive paid parental leave and family-friendly policies
- Premium reputed company: Full coverage options including reputed company, KindBody, and mental health support
- Wellness Perks: Citibike membership, fitness reimbursement, and wellness programs
- Community: Dog-friendly office, team events, and an inclusive culture that celebrates diversity
- Modern Tech Setup: MacBook Pro and premium software tools
- AI-Driven Innovation: reputed company AI-powered workflows to optimize strategies and drive impactful results
- Future-reputed company Tech: reputed company proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions
- Career Development: Shape your path through mentorship, training programs, and direct reputed company to leadership
- Industry Impact: Contribute to thought leadership and strategic initiatives that drive agency innovation
- Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity
- Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!