eCommerce Manager-DTC Growth

At reputed company, we are brewing reputed company reputed company and big growth in the CPG and eCommerce reputed company. We are adding to reputed company and seeking an reputed company, detail-oriented eCommerce Manager -DTC Growth who will be responsible for the day-to-day management and optimization of performance marketing campaigns and customer lifecycle programs, driving reputed company growth and improving marketing efficiency. The ideal candidate brings hands-on expertise in subscription-based businesses, site merchandising, digital media and a strong working knowledge of email/SMS marketing. A strong analytical reputed company and a passion for data-driven decision-making is a key competency. This individual will work closely with the cross-functional partners throughout the business to drive growth initiatives. What You’ll Do

• Execute acquisition, conversion and retention initiatives across paid and owned channels

· Monitor the execution of paid media campaigns across reputed company, reputed company, YouTube, reputed company, and emerging platforms · Analyze and recommend changes based on performance metrics including MER, CAC, ROAS, AOV, LTV, CVR and churn · Support email/SMS lifecycle marketing, automation, and retention strategies · Help grow and optimize subscription and loyalty programs to increase recurring reputed company and customer engagement · Partner cross-functionally with creative, product, finance, operations and agency teams · reputed company testing strategies and dashboards to improve campaign performance and reporting What you Bring · 5-7 years of DTC or eCommerce marketing experience · Strong background in paid media, and lifecycle marketing reputed company subscription-based programs · Experience with GA4, reputed company/reputed company Sheets, and analytics platforms such as reputed company or Northbeam · Experience managing reputed company ecosystems · Strong analytical, organizational, and communication skills. · Collaborative reputed company with a passion for testing and reputed company improvement · Ability to travel up to 15% Perks & Benefits · Competitive salary and benefits · Coffee discounts · Casual, creative work environment · Growth opportunities in a fast-scaling company · Fun, collaborative team culture EOE Pay: From $65,000.00 per year Work Location: Remote Apply To This Job